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Hungry start-up strategy : creating new ventures with limited resources and unlimited vision
Peter S. Cohan.
 
Location
   
Online
       
Hunt Library Call Number
  Stacks (2nd floor) HD62.5 .C6353 2012 (Browse Shelf) Available
Details
Description
  • ISBN: 9781609945282 (pbk.)
  • ISBN: 160994528X (pbk.)
  • OCLC Number: 781679234
Notes
  • Includes bibliographical references and index.
Table of Contents

Six start-up choices. Setting goals: what makes you hungry? -- Picking markets: feed your customers and they'll feed you -- Raising capital: maintain your fighting weight -- Building the team: whom do you invite to the table? -- Gaining share: satisfy your customers' cravings -- Adapting to change: don't let others eat your lunch -- Implications for stakeholders. Straight talk from start-up capital providers -- Can big companies train entrepreneurs? -- Resources.
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